Shay Ma believes all children should know their value no mater what age. Shay Ma's Emporium acknowledges the need for a child to relate to their personal experiences and diverse situations by using intriguing stories that display different emotional and behavioral patterns.. The stories demonstrate diverse strategic plans through adventures or activities on how to cope with various emotions as well as develop healthy social skills. Shay Ma's Emporium teaches controlled energy through literature,, educational toys and activities which is beneficial in growing maturly. Shay Ma's Emporium extend the focus on the individual child encouraging respect towards others as they handle a matter. The stories demonstrate ways to manage their emotions in a healthy manner until they receive the proper attention he or she needs.